TikTok Business Model - What Makes It So Popular

By Business Disruptors on youtube.com

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Tick Tock is a video based feed that is owned by Chinese artificial intelligence company, Bytedance. It offers viewers tailored entertaining content and a low barrier to entry for creators. It also has a content network effect and a traditional revenue model. There is a dark side to the app, as it is accused of collecting personal data and censoring sensitive content.